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Validating venture proposition through market analysis

We take a service design led approach to the development of Proof of Concept (POC)/Feasibility of products or services. The objective of a POC phase is to focus on testing and validating assumptions, usability, bandwidth & ease of use by the user, whether it is a new product or service. We put your customer at the heart of the process, by ensuring that the functionality of your product/service maximises the value for them.

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We use a comprehensive evidence-based process to fully understand the commercial proposition. This methodology allows you to prioritise adding value to your product/service, challenging any assumptions of your customer needs. Our strategic approach will enable you to holistically analyse all other areas of your business venture.

  • Design Thinking Methodology

    We use a comprehensive evidence-based process to fully understand the commercial proposition. This methodology allows you to prioritise adding value to your product/service, challenging any assumptions of your customer needs. Our strategic approach will enable you to holistically analyse all other areas of your business venture.

  • Feedback and Insight
  • Iteration and Refinement
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Profile

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CM-DAT
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From disconnected data to real-time social care decisions

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HeadOn
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A digital CBT solution to understand, monitor & manage concussion

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IbisVision
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Comprehensive vision platform...the future of eye care!

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Oxford Cancer Biomarkers
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Innovative cancer biomarker technologies

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ULab Equipment
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Laboratories - Equipment - Experts. Now you know.

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United Art Leasing
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Coming soon...keep watching this space!

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Wardwatch
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Coming soon...keep watching this space!